SKYN Hit Ecommerce Conversion Rates Of 24% With Where To Buy Technology

Having established itself as a tried, tested and increasingly popular market leader since its launch in 2008, the next step for SKYN was improving their digital presence and website conversions.

SKYN realised that by adopting ChannelSight’s technology, it allowed them to give consumers more choice in where to buy their products, at minimum risk. Benefits they experienced included:

  • Removing competitive distraction along the consumer path to purchase
  • More choice leading to an increase in conversions
  • Deep performance insights enabling more informed strategic decisions

And much more…

Find out more about by downloading the full case study. 

“We wanted to offer consumers more choice in where to buy our products and ChannelSight’s technology facilitated this brilliantly at minimum cost, risk and fuss.”
Austin Chesterfield, Associate Director Of Global eCommerce & Performance Marketing, SKYN.



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  • Since implementing ChannelSight solutions we have sent over 35,000 leads with a value of £400,000 to partner retailer websites, which are directly attributable to our new Buy Now call-to-actions.

    Joanna Weston Digital Marketing Manager, The Scotts Company (UK)
Melanie FitzgeraldSKYN Customer Case Study