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Proven Tactics to Boost Your eCommerce Conversion Rate in 2022

One of the most important metrics for eCommerce brands in 2022 is conversion rate. Brands who focus on optimising their conversion rate have an edge over the competition through lower customer acquisition costs and higher revenues.But how can eCommerce brands identify which adjustments will actually lead to more conversions? In this webinar, eCommerce industry experts from Publicis Commerce, VWO and ChannelSight demystify conversion rate optimisation.You'll learn:

  • How to optimise the consumer path to purchase​ for a higher conversion rate
  • Why brands should aspire to ‘trade’ with retailers​
  • How optimisation of user experiences equals more conversions

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