Here at ChannelSight we are uniquely positioned to track eCommerce changes during these testing times. In order to provide a representation of the latest trends in online shopping we introduced our Market Tracker. On this tracker we have been tracking global traffic and revenue performance for the last 3 months. We have over 1000 active retail partners across countries that enable us to measure and present the global trends in the eCommerce ecosystem.
As a result of the pandemic countries one by one entered varying states of lockdown restrictions early in March. During the past few months we saw increases in online sales for categories such as grocery consumer electronics (especially work from home equipment ) and home improvement. With the current scenario and changes in the lockdown implementations it will be really interesting to see what the coming months have in store for eCommerce. We summarise the insights from the market tracker as well as present some interesting consumer trends we saw below.
Going forward we will send you monthly updates on how the markets are performing post-COVID-19 restrictions. As we are likely to settle into a new normal way of living we will focus on Year on Year (YoY) performance analysis of each market. Signup to our Market Tracker here to receive the monthly insights.
ChannelSight has a team of experts that can help you understand your customers' needs better and implement solutions that can help your eCommerce strategy. Contact us today to book a demo with our team of experts.