Amazon Prime Day is one of the biggest eCommerce events of the year and each year so far it has grown. Though this Prime Day was out of the ordinary small and midsized businesses reportedly made more than $3.5 billion on Prime Day. This is a 60% increase from last year. However Amazon is yet to disclose the final numbers from this Prime Day.
Amazon Prime Day 2023
We at ChannelSight are uniquely placed to understand consumer behavior's and consumer activity during a period of heightened eCommerce activity such as Prime Day. In this infographic we present the data that we collected during Amazon Prime Day 2023. We gather data across a number of verticals including White Goods Consumer Electronics Food & Beverage Baby & Child Security & Home Automation Home Appliances & CPG.
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