ChannelSight Recognized as a Major Player in the IDC MarketScape 2025

Dublin, Ireland — In September 2025, International Data Corporation (IDC) released its latest IDC MarketScape: Worldwide Digital Shelf Analytics Applications for Digital Commerce vendor assessment, evaluating 11 leading providers shaping the future of digital commerce intelligence. 

One of the key highlights of the report is that ChannelSight has been recognised as a Major Player, underscoring the company’s continued innovation in connecting digital-shelf analytics with shoppable commerce experiences.

Key Takeaways from the IDC MarketScape

• The digital shelf analytics (DSA) application category enables enterprises to track, benchmark and optimise product visibility and performance across third-party commerce environments.
• IDC’s evaluation framework took into account vendors’ current capabilities (today, the “here and now”) and future strategies (3–5 year outlook), assessing how well each vendor’s strategy aligns with emerging buyer needs and market dynamics.
• Vendors were positioned in four categories: Leaders, Major Players, Contenders and Participants.
• ChannelSight’s placement as a Major Player reflects its strong capability in delivering digital shelf analytics as well as a forward-looking strategy that aligns with the trend toward shoppable commerce and bridging insight to action.

“Being recognised by IDC in this report is a testament to ChannelSight’s work in bridging analytics and commerce,” said John Beckett, CEO & Co-Founder of ChannelSight. “As digital commerce evolves, brands not only need visibility of how their products appear across marketplaces and retailer sites, but also the ability to act and turn insights into a shoppable experience. Our recognition as a Major Player underlines that we are delivering on that promise.”

With this recognition, ChannelSight is well-positioned to:

• Provide brands and manufacturers with deeper visibility into digital shelf performance across marketplaces and retailer digital channels.
• Enable actionable commerce experiences, not just measurement, but direct linkages to shoppable moments that drive conversion and brand growth.
• Scale globally in supporting omnichannel commerce, and remain agile in incorporating new channels, formats and commerce models as the retail landscape evolves.
  

In an era when consumers browse, evaluate and buy across multiple touch-points, from retail websites to marketplaces, social commerce to Q-commerce, analytics alone is no longer sufficient. The ability to execute from insight is critical.

Vendors recognised by IDC bring validated capability and strategy: for buyers this means reduced vendor risk; for vendors it means credibility in the market.

ChannelSight’s Major Player status signals to potential customers that the company has both the present-day capabilities and a viable roadmap aligned to evolving commerce requirements.

About ChannelSight
Founded in 2013 and headquartered in Dublin,Ireland, ChannelSight is a leading eCommerce intelligence platform dedicated to making the world instantly shoppable. From “Where to Buy” purchase enablement to advanced digital shelf analytics, ChannelSight’s solutions help brands and retailers boost conversions, gain actionable insights and deliver superior online experiences for users across all digital channels. Trusted by hundreds of global brands, ChannelSight simplifies buying journeys and drives sustainable eCommerce growth. For more information, please visit: www.channelsight.com.

About IDC MarketScape
IDC MarketScape is a vendor assessment model developed by IDC to evaluate the competitive fitness of technology and service suppliers in a given market. The methodology uses a rigorous scoring system based on quantitative and qualitative criteria to position vendors relative to one another.